Independent Gold Coast Hip Hop / R&B artist MADYOUKNOW is a sassy lass fast making waves on the local scene and beyond, performing at events such as the High Vibes Hip Hop Festival, Butter Beats and Pull Up 19. Her list of influences includes artists such as Lil Uzi Vert, XXX Tentaction, Ski Mask The Slump God, Juice WRLD and Post Malone and she’s recently collaborated with Brisbane artist Jay Grace on her latest single (and fifth so far this year!) ‘Dreaming’.
We recently fired off a few questions to ‘MAD’ to get the lowdown on the new single, her prolific 2020 output and where she envisages heading to next .
Congratulations on your brand-new single, ‘Dreaming’. What was it like collaborating with Brisbane artist Jay Grace – is he someone you’ve respected for awhile?
I met Jay at my friends AGT audition at the start of the year, we linked up for a jam session, I was inspired by his talent and there was a connection right away! Working with him was a lot of fun, he was very engaged and into the song, which I found exceptional. Overall it was an incredible experience, I would definitely collaborate with him again.
I understand that the track marks a bit of a different vibe for you. Was this a conscious decision or more of a natural evolution, and do you think this is a signpost for the direction of your sound moving forward?
I’ve always loved singing and the way it makes me feel, but I wasn’t confident to share that before. And being a songwriter, I just had to express my emotions through words, but lately I’ve been feeling the self-love for my voice and I’ve built the confidence in myself to share that raw emotional side of me through singing.
You’ve already released five singles already in 2020 prior to this one! What’s inspired you to be so creative and productive during such a tough and weird year?
I wrote most of them in 2019, the creativity came from a post break-up vibe – I was in such a dark place emotionally, and this is my story of taking the time to reflect on my decisions and learn from my choices.
How did your recent live performance at Mo’s Desert Clubhouse go – sit down gigs must be a bit of a challenge! Is playing in the live realm something that you enjoy a lot?
Due to COVID-19 restrictions there was a maximum of 50 people and the tickets sold out hours before the show. It was really good, even though everyone was sitting down the vibe was great, there was a lot of yelling, hype and screaming out! I love performing and pre COVID I was performing often at local open mic nights, at festivals and supporting other local artists.
What’s on the horizon for you as we close out 2020 – where would you like to take your music moving forward?
MAD is infused with Hip Hop, R&B, soul, reggae, dancehall, BDM and in-your-face flavours! My dream for the next year is to work with big and influential producers, perform at festivals, have more studio time and bring out an album in 2021!
MADYOUKNOW’s new single, ‘Dreaming’, is out now. Take a listen below: